Waffle Dough was founded by Mom and Teacher, Missy Taylor, out of the desire to provide a safe, local and sustainable play dough option for her two young children to play with.

Growing up, she fondly remembers her grandma, whom she lovingly called Mama, fostering creativity and exploration in all her Little Darlings.  Being a creative mind herself, Mama encouraged to play in many ways, but her favorite was when she would whip up a batch of homemade play dough for me to play with her.  What a treat!

Service Requested: Logo Design Logo Type: Combination Mark

Tools used: Photoshop, Illustrator

Industry: Bakery / FMCG

Location: Steinbach, Manitoba, Canada

Client brief:

The client approached with a requirement for a letter-based logo that looks subtle and intriguing at the same time. The Font suggestions I gave her were loved by all her family members and colleagues. With the right approach and tweaks in the font face, was able to deliver this brilliant-looking logo.